Scaling TransferZero API
AZA Finance · transferzero.com
TransferZero API initially targeted small and medium-sized remittance companies prioritizing implementation simplicity. The client base later expanded to include large enterprises, public companies, and major card networks demanding feature diversity and bespoke capabilities.
The strategic challenge was a classic product dilemma: maintain a single product serving both segments versus fork into separate versions.
The team developed enterprise-grade functionality including:
- Advanced bulk processing
- Sophisticated validation systems
- Feature packages with SDKs
- Statement distribution formats
- Treasury tooling
- Bespoke development services tied to volume thresholds
- Support services including integration guides and dedicated account management
The approach maintained a clear hierarchy of components, from basic transaction layers to complex processing flows. Enterprise clients became the primary segment while early SME clients remained highly retained through thoughtful versioning avoiding breaking changes.
